What is Genre? - Hurtwood

A Genre is the way in which films are catagorized, based on what theme/topic they cover, the setting, mood or format.

Codes and Convections are also included in this and they are seperated into 3 distinct areas:
  - Symbloic (clothing, colours, settin...)
  - Technical (camera shots and techniques)
  - Written and Audio (dialouge, music..)

These give the overall text meaning and also determines the response of the viewer.

Additionally, there are also 'Sub-Genre', this is includes:
  - Characters
  - Locations
  - Plot / Events
This is in place so the audience have an expectation over what they will find.

So why is this Important?

 

>Well if you're an institution (film group) it enables you to choose a suitable target audience.

>When it comes to marketing the film and advertising you are aware of what qualities to include.

>It enables the public to recognise the plot and the ingrediants of the film.

>Therefore the audience are able to choose what type of film they want to see.

>From this we then get successful audience pleasure