Feedback
Focus Group -
this is a group that is formed of representatives of your target audience. You use this group of people to ask questions referring to your product - in my case, my music video. We need to understand that we are meeting their needs, and doing this through a group discussion we are able to gain an observation of the group reactions relating to one another. Hopefully we can work to improve the product to fit their needs and also find out how we could go about advertising the video better.
An example of a focus group can be seen below:
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