Hurtwood House A2 - Task 4 'Explain how we used digital technologies in the construction and research'

Use of NEW MEDIA Technologies in the Construction and Research, Planning and Evaluation process.

The construction of our A2 Media studies project has been built up by and shown through the use of not only media products but also ONLINE media.

This blog is a pure example of how media technologies have enabled us to create our coursework and blogs to show others of my progress throughout the production. I have been able to record all of my work through visual images taken not only from the internet (another media technology) and my own images taken using media technologies suchas phones and cameras.






Without these modern technologies, I will have not been able to demonstrate my production to the audience. 




Another major contributor to the mass use of Media Technologies would be the open access to the internet. 

We relied on this technology throughout the entire production of our music video, both before (pre-production) and after (post-production). 

for example YOUTUBE was a website that we relied on to access inspiration and discover new visual video idea's.

One of these will have been watching

 "Robert Palmer's - addicted to Love"

We used GOOGLE as our main search engine to research different artists and find their websites to use as inspiration.

From studying these websites closer we were inspired to take advantage of these Online Technologies further!

They demonstrated the use of a LIVE TWITTER feed on their website which was updating their audience and viewers with current information - relating to the band and teir movements.

This is a great way to keep the audience interested and up to date in an easily accessible way!













Consequently we created our own to add to our >> website - the website of which we used the program





This is yet another example of an ONLINE Media Technology
which is an programe that allows you to create and distribute your own online website. I was able to add elemtents such as images, videos and links onto the websites of which were all accessible. In addition there were attributes like the live twitter feed, all demonstrating how much we relide on these Media Technologies.




The post-production of our music video involved us using PHOTOSHOP to create a CD DIGIPAK
full of images, logos and text to market and sell our product.